Did you attend NRB 2010? Get the presentation here.
On Saturday, Feb. 27th, KIMBIA Director of Marketing & Communication, Spencer Whelan and KMA VP of Online Marketing, Tim Kachuriak hosted a boot-camp session titled, “Taking Pages from Obama’s Fundraising Playbook”. (Boot-camp session details can be found here )
In the session, Whelan and Kachuriak explained the high-level fundamentals of a successful online fundraising operation like Obama ‘08, and then unpacked the strategies into tactics that any organization can use to raise significantly more money online. Some recent examples of joint KIMBIA and KMA clients were used to show these tactics in action.
If you attended the event and would like to download a PDF of the joint presentation, please see below.
Taking Pages from Obama’s Fundraising Playbook