Client Success: The Nation’s Triathlon
The Nation’s Triathlon in Washington DC is the fastest growing triathlon in the US, and is the only triathlon in the country dedicated to building awareness and raising money for The Leukemia and Lymphoma Society. Washington Sports and Event Management (WSEM) owns The Nation’s Triathlon™ and produced the 4th annual running of this event on September 13, 2009. WSEM registered 6,000 athletes from 855 cities, 46 states and 7 countries participating in one of five different event categories.
KIMBIA was selected to serve as the event management engine in late 2008 with the ambitious goal of enabling WSEM to take full control of their brand and the relationships with their athletes and volunteers. To accomplish this goal WSEM needed the power to customize and tailor registration processes for different events and different audiences. All these tools needed to integrate seamlessly with their Web site and branding. Since The Nation’s Triathlon™ is a major event that sells out every year, WSEM also required a platform that can handle thousands of registrations at a time without any delay for registrants. Finally, WSEM needed full access and control of all athlete data in real-time, and wanted ownership of all funds related to their events at all times.
Read the whole story in the Client Success PDF below... Client Success: The Nation's Triathlon
