Client Success: WGBH
WGBH is the public service media organization for New England — featuring media on TV, radio, and the Web. WGBH is the largest station currently in the PBS system and is the single largest producer of PBS prime-time and online programming.
Using KIMBIA’s technology, WGBH placed 80 unique TV and radio donation forms on their site during the March 2009 pledge drive. WGBH more than doubled the number on online TV donors and more than tripled the number of online radio supporters. For radio, the percentage of online donations increased from 10% to over 45% using KIMBIA.
Read the whole story in the Client Success PDF below.
Client Success: WGBH – May 27, 2009